From No Deals to Big Deal: The Beginning of Our Brand

 
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It started when we were guests on a panel at The Loft, discussing photography & design in branding, with members of the Newmarket Business Association.

We hadn’t met before (except for this one time when Amy unknowingly crashed Melissa’s headshot mini-session at The Loft...a story for another day) but through the evening we answered attendee questions -- sometimes finishing each other's sentences -- about establishing a clear brand message, the elements of effective design + photography, and the importance, above all else, of keeping a brand simple and consistent.

When the event was over, Melissa, who doesn’t usually throw out open invitations (because #strangerdanger), asked, “Does anyone want to get a drink?” and Amy, who is usually hurrying home after any public event (because #introvert), said yes.

What followed was a good meal, great drinks and the discovery of our mutual love for: 

  • eating + drinking (all.the.time)

  • helping people understand + showcase what makes their brand special (hint: it’s YOU)

  • quippy + effective one-liners (Hi, “done is better than perfect” + “you’re a big deal”) 

A few days after that, we met again and realized Melissa’s brand photography + visual messaging and Amy’s web design + copywriting were the best combination since tacos and tequila, mornings and coffee, stretch pants and everything...

So we planned and led a branding workshop together (again, at The Loft!). Then we brainstormed some other ways we wanted to put our branding knowledge and experience to work and thought of a company name and bought a domain. 

Then, in true always-evolving fashion, we immediately rebranded, thought of a new name, bought a different domain and became, You’re A Big Deal Branding. 

We offer Brand Strategy, Photography, Web Design, and Education for passionate individuals with big ideas. We’re all about quirky, consistent, effective messaging and having A LOT of fun while your business grows. 

We’ll never tell you to do something just because it’s trendy and we’ll always move you towards a brand that is aligned, impactful and makes you feel like A BIG DEAL (because you are!). 

Looking forward to seeing you around!

From Perfect Strangers….

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….To Sharing Desserts

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Brand Starter Checklist: Done is Better than Perfect

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Scaling vs. Consistency: Finding the Right Path for Your Business